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Installed in thousands of 5-star hotels
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Sleek openable design
A piece of art
Millions of healthy negative ions are generated by the blu Ionic Stainless Steel Spray Plate through its 244 circular perforations, made of the highest-grade stainless steel that prevents limescale build-up & minimizes showerhead bacteria.
The blu Permeable Mesh Filter Chamber has a patented design that enhances the ionization process and efficiently removes large sediments and insoluble pollutants from your shower water.
The blu Filter Cartridge consists of one of the safest and most efficient filtration media, the Nano Molecular Clusters (NMC), which removes up to 99% of the harmful soluble water pollutants, heavy metal ions, and chemicals from your shower water.
The Neoperl® Flow Controller utilizes German technology to regulate water flow, effectively reducing your water and heating consumption by up to 50% without compromising your shower pressure and comfort.
Unparalleled features
Blows the competition out of the water
15 years of innovation and counting
The journey
2006
The Spark of an Idea
Ahmed Elgibaly and Lars Mourey are motivated by Ahmed’s wife's struggle with hair loss. They decide to tackle hair loss and skin issues from the root cause because who wants to deal with that? It’s time to make a difference in health and wellness!
2008
Prototype Power
The duo embarks on an exciting quest, exploring eco-friendly solutions. It’s a wild ride that lays the groundwork for groundbreaking health products! After 2 years of extensive R&D they came up with the first blu Ionic Shower filter Prototype!
2010
The Big Splash
The blu Ionic Shower Filter officially hits the market, offering healthier, water-saving showers. The first office opens in Egypt.
2011
Building Bridges
Partnerships with luxury hotels begin, bringing eco-friendly showers to guests worldwide, marking a major milestone in the hospitality sector.
2017
Online Horizons
The launch of an online shop and Amazon sales expands customer access to blu’s sustainable products, reaching a global audience.
2018
Colorful Innovations
A 30% year-on-year revenue growth solidifies blu's position as a leading water-saving solution provider, offering fast ROI for hospitality clients.
2020
Resilience Amid Challenges
Despite the COVID-19 pandemic, the company sustains growth, highlighting the durability and relevance of its eco-friendly products.
2023
Growing Global
blu becomes the #1 best-seller on Amazon UAE in eight categories for water-saving shower systems, reaching millions of customers and establishing strong brand recognition.
2024
A New Chapter
blu expands to Amazon UK and the USA, bringing its sustainable technology to new markets. Retail growth continues, with plans to increase from 7 to 10 stores by next year.
