Swiss Standard Logo


Swiss Standard Ltd. is a company specialized in manufacturing and distributing unique environmentally friendly technologies under the registered trademark of “blu”. Our products are mainly focused on improving the quality of water and air. With over 500 sales outlets, we aim to be the emerging world market leader in our categories.

100 Percent Satisfaction Guarantee Logo


We are committed to enhancing the well-being of people everywhere by developing and providing intelligent health solutions through cutting edge technologies, products and services. We seek to preserve and enhance our customers trust in us by fulfilling our responsibilities and commitments.

Choose Life slogan of blu


We will continuously take up the challenge to enhance the quality of life in the communities we serve through our health philosophy and products and to instill in the lives of people the value of health.